Digital Marketing
Be a Digital Marketer in 4 months even with zero IT experience
Earn Professional Certificate/Diploma in Digital Marketing
Launch and Automate Omnichannel Marketing Campaigns
Master Industry-relevant marketing tools such as WordPress, Hubspot, Google Ads, and Facebook Ads.
Streamline Marketing campaigns with Generative AI (ChatGPT/Copilot)
Course Overview
Explore the intricacies of digital marketing, content marketing, marketing automation, CRM applications, Agile Project Management, Generative AI, and omni-commerce campaigns. From mastering essential digital marketing principles to harnessing the power of multimedia content and automation tools, this course provides a holistic understanding of modern marketing strategies.
Upon completion, you will emerge equipped with the expertise to craft effective digital marketing campaigns, engage target audiences across various platforms, analyze data-driven insights, and optimize strategies for maximum impact.
Create engaging multimedia content, enhancing audience interaction and brand recognition in digital marketing.
Utilize CRM and automation tools, optimizing workflows and improving customer relationships for effective marketing.
Develop aligned digital strategies, executing omni-commerce campaigns across channels for maximum impact.
Analyze campaign metrics, making informed decisions for improved digital marketing performance.
Devise strategic sales plans, aligning with business objectives to drive growth in digital environments.
Master these tech tools
Professional Certificate
Digital Marketing Executive
($2,500 to $3,000)
3-5 years
Professional Diploma
Digital Marketing Manager
($4,800 to $6,000)
8-10 years
Master’s Top-Up Degree
Digital Marketing Head/Director
($8,000 to $12,000)
Source: PayScale, Glassdoor, and prevailing employment market rates
Future-ready your career as an Omni-Channel Digital Marketer to achieve growth in the digital economy
An Omni-Channel Digital Marketer is responsible for developing and executing marketing strategies and campaigns that leverage various online and offline channels to reach and engage target audiences. This could include social media, email marketing, content marketing, search engine optimization (SEO), and physical outreach events among many others.
This modern marketer can also create marketing automation from CRM systems, highly skilled in generative AI tools such as ChatGPT for content creation and well equipped with agile project management skills to plan and conduct scrum meetings to meet the projected leads target or any other marketing outcome.
A 3-step Integrated Work-Study Journey
Become an experienced future-ready digital talent with skills certification and master’s degree credentials in 4-20 months
Explore hands-on projects in digital marketing, content creation, automation, and CRM. Gain practical skills to craft effective campaigns, engage audiences, and optimize strategies, ensuring readiness for impactful marketing roles and business success.
What You’ll Learn
- Digital Marketing
- Content Marketing and Video
- Marketing Automation and CRM Applications
- Omni Commerce Campaign
Be equipped with essential skills in solution sales, generative AI, and agile project management. Excel in roles like digital marketing manager and SEO specialist, ready to drive impactful marketing strategies across diverse industries.
What You’ll Learn
- Solution Sales
- Generative AI
- Agile Project Management (Implementation)
- Capstone Project – Digital Marketing Implementation
Establish a strong foundation in marketing through a blend of marketing theory with advanced digital strategies. Gain knowledge in consumer psychology, digital branding, and social media, developing skills and abilities to craft effective campaigns and drive impactful marketing results.
What You’ll Learn
- Digital Marketing Management
- Marketing Practice
- Communication & Media
- Marketing Theory
- Final Thesis
Explore hands-on projects in digital marketing, content creation, automation, and CRM. Gain practical skills to craft effective campaigns, engage audiences, and optimize strategies, ensuring readiness for impactful marketing roles and business success.
Awarded by:
Be equipped with essential skills in solution sales, generative AI, and agile project management. Excel in roles like digital marketing manager and SEO specialist, ready to drive impactful marketing strategies across diverse industries.
Awarded by:
Establish a strong foundation in marketing through a blend of marketing theory with advanced digital strategies. Gain knowledge in consumer psychology, digital branding, and social media, developing skills and abilities to craft effective campaigns and drive impactful marketing results.
Awarded by:
Personalized, work-integrated & outcome-based learning method
Learn in a competency-based curriculum aligned with Singapore’s skills framework. With a 70:20:10 learning approach, you’ll engage in expert-led projects for work-ready skills.
- Self paced e-learning
- Flipped Class
- Project Mentoring
- Summative Assessment
Submit your career information and get a career proposal that best fits you!
Get a personalized proposal for our Career Consultation session, tailored to maximize your career and learning experience based on your aspirations.
Career Advisory Explore how you could be one of the top 10% in-demand digital marketer in the industry.
Learning Advisory Configure a work-study learning pathway to deliver just-in-time digital skilling with credential for rapid digital marketing career progression.
Career Advisory Explore how you could be one of the top 10% in-demand digital marketer in the industry.
Learning Advisory Configure a work-study learning pathway to deliver just-in-time digital skilling with credential for rapid digital marketing career progression.
Secure your omni-channel digital marketing job with our Job Placement Support
Get assistance to improve your chances of securing your desired digital job, backed with more than 10 years of track record and built upon a strong relationship with over 2,000 companies.
Career Builder Workshop
Prepare yourself with resume-building, interview coaching, and industry insights sharing.
1-to-1 Career Coaching
Plan and align your career aspirations and expectations with the upcoming job opportunities.
Review of Career Development Resources
Get ensured that all your job search and interview resources are ready.
Recruitment Activities & Interviews
Connect with our active pool of hiring employers to secure your digital job role.
Our Learner’s Testimonial
Frequently Asked Questions
Our job placement assistance backed by more than 10 years of track record has helped an average of over 500 locals to transit to high-growth digital jobs each year, but we do not guarantee any job placement. We provide assistance that improves your chances of securing your desired digital job.
We have worked with thousands of hiring companies over the past decade and at any point in time should have more than 100 active hiring companies which consist of both SMEs & MNCs across multiple sectors.
Some of our employers preferred younger candidates and we also have employers who preferred mature ones. These employers recognised that mature candidates would cherish employment opportunities more than the younger ones and be more responsible and reliable at work.
Exemption will be on a case-by-case basis but largely for learners who already have the same certifications residing within our programmes.
Our intakes vary throughout the year. Please register your interest with us to get the details for the latest upcoming intakes.
The timing of the part-time training sessions is 7pm to 10pm, around 2 to 3 sessions per week. Please take note that there are self-learning components outside the training sessions which need an additional commitment of hours per week.
Hardware: Intel i5 or equivalent, 8 GB RAM, 500GB HDD. Operating System: Microsoft Windows 7. Application: Microsoft Office 2010, Google Chrome and Internet Explorer. Newer version of the above specifications is highly recommended.