Digital Business

For K-12 Students:

Get a Degree in Digital Business and Gain Job-Ready Skills in Just 2 Years 

Earn an International Bachelor’s Degree in Digital Marketing
Launch and Automate Omnichannel Marketing Campaigns
Master Industry-relevant marketing tools such as WordPress, Hubspot, Google Ads, and Facebook Ads.
Streamline Marketing campaigns with Generative AI (ChatGPT/Copilot)
      Book a Career Consultation  

Course Overview

This comprehensive work-study program equips you with knowledge and skills in digital marketing, content creation, marketing automation, CRM, and omni-channel strategies. Gain expertise in business ideation, digital sales, marketing analytics, finance, web development, and digital communication.

While working with experienced professionals as an apprentice, you will continue to study part-time. By the time of graduation, learners will be able to emerge as versatile digital marketing professionals prepared for the evolving digital landscape.
Create engaging multimedia content, enhancing audience interaction and brand recognition in digital marketing.
Utilize CRM and automation tools, optimizing workflows and improving customer relationships for effective marketing.
Develop aligned digital strategies, executing omni-commerce campaigns across channels for maximum impact.
Analyze campaign metrics, making informed decisions for improved digital marketing performance.
Devise strategic sales plans, aligning with business objectives to drive growth in digital environments.
Master these tech tools

Digital Marketing Executive​​

($550 to $740)​

3-5 years

Digital Marketing Manager​

($740 to $850)​

8-10 years

Digital Marketing Head/Director​

($900 to $1,200)​

Source: PayScale, Glassdoor, and prevailing employment market rates

Future-ready your career as a Digital Marketer to achieve growth in the digital economy

A Digital Marketer is responsible for developing and executing marketing strategies and campaigns that leverage various online and offline channels to reach and engage target audiences. This could include social media, email marketing, content marketing, search engine optimization (SEO), and physical outreach events among many others. ​

This modern marketer can also create marketing automation from CRM systems, highly skilled in generative AI tools such as ChatGPT for content creation and well equipped with agile project management skills to plan and conduct scrum meetings to meet the projected leads target or any other marketing outcome.

Fast-Track Your Education Journey​

Embark on a 2-Year Learning Journey to Achieve an International Bachelor’s Degree – 2x Faster!

Gain skills in innovative business creation, digital sales and marketing, social media tools, marketing analytics, digital communication, finance, and website creation. Receive an A-level equivalent certification awarded by Pearson BTEC, that provides a pathway towards internationally recognized degrees.

What You’ll Learn

  1. Digital Marketing​
  2. Research and Plan a Marketing Campaign​
  3. Digital Marketing
  4. Sales technique and business processes
  5. Exploring Business
  6. Business Decision Making
  7. Business Finance

Awarded by:

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Covering Google Ads, SEO, social media, web analytics, and email marketing, gain skills in content creation, marketing automation, CRM, omni-channel strategies, entrepreneurship, agile management, generative AI, data analytics, coding, and financial management. Continue your learning as you work as a full-time apprentice with global/local organizations gaining hands-on real work experience.

What You’ll Learn

  1. Digital Marketing
  2. Content marketing & video
  3. Marketing automation & CRM Applications
  4. Omni Commerce Campaign
  5. Marketing Venture Creation
  6. Solution Sales
  7. Generative AI
  8. Agile Project Management
  9. Capstone Project Digital Marketing​
  10. Business Analytics
  11. Low Code App Development
  12. Programming Foundations

Awarded by:

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Master core business disciplines and digital marketing expertise to excel in today’s dynamic marketplace. Gain insights into ethical leadership, strategic management, global marketing, and practical research, preparing you for impactful roles in diverse industries. 
What You’ll Learn
  1. Business Ethics and Responsible Management
  2. Sales, Advertising and PR
  3. Business Management Dissertation [ part1]
  4. Applied Corporate Strategy
  5. Global Marketing
  6. Business Management Dissertation [ part 2]
Awarded by: Image
Gain skills in innovative business creation, digital sales and marketing, social media tools, marketing analytics, digital communication, finance, and website creation. Receive an A-level equivalent certification awarded by Pearson BTEC, that provides a pathway towards internationally recognized degrees.
Awarded by:
Image
What You’ll Learn
  1. Digital Marketing​
  2. Research and Plan a Marketing Campaign​
  3. Digital Marketing
  4. Sales technique and business processes
  5. Exploring Business
  6. Business Decision Making
  7. Business Finance

 

Covering Google Ads, SEO, social media, web analytics, and email marketing, gain skills in content creation, marketing automation, CRM, omni-channel strategies, entrepreneurship, agile management, generative AI, data analytics, coding, and financial management. Continue your learning as you work as a full-time apprentice with global/local organizations gaining hands-on real work experience.
Awarded by:
Image

What You’ll Learn

  1. Digital Marketing
  2. Content marketing & video
  3. Marketing automation & CRM Applications
  4. Omni Commerce Campaign
  5. Marketing Venture Creation
  6. Solution Sales
  7. Generative AI
  8. Agile Project Management
  9. Capstone Project Digital Marketing​
  10. Business Analytics
  11. Low Code App Development
  12. Programming Foundations
Master the intricacies of audience targeting, brand visibility enhancement, and digital platform optimization for real-world impact. Emerge as proficient and versatile digital marketing professionals, equipped with the knowledge, skills, and practical experience necessary to excel in the ever-evolving digital landscape.
Awarded by:
Image

What You’ll Learn

  1. Business Ethics and Responsible Management
  2. Sales, Advertising and PR
  3. Business Management Dissertation [ part1]
  4. Applied Corporate Strategy
  5. Global Marketing
  6. Business Management Dissertation [ part 2]
Download Brochure

Personalized, work-integrated & outcome-based learning method

Learn in a competency-based curriculum aligned with Singapore’s skills framework. With a 10:20:70 KSA (Knowledge, Skills, Ability) learning approach, you’ll engage in expert-led projects for work-ready skills. 

  • Flipped Class
  • Project-based Learning
  • Mentoring
  • Assessment
  • Self-paced E-Learning

Submit your career information and get a career proposal that best fits you!

Get a personalized proposal for our Career Consultation session, tailored to maximize your career and learning experience based on your aspirations.

Career Advisory

Explore how you could be one of the top 10% in-demand digital marketer in the industry.

Learning Advisory

Configure a work-study learning pathway to deliver just-in-time digital skilling with credential for rapid digital marketing career progression.

Enhance Your Readiness and Confidence for Career Success with Our Comprehensive Job Placement Support

Enhance your chances of landing your ideal digital marketing job with our dedicated support, leveraging over a decade of experience and strong partnerships with more than 2,000 companies.

Career Builder Workshop
Prepare yourself with resume-building, interview coaching, and industry insights sharing.
1-to-1 Career Coaching
Plan and align your career aspirations and expectations with the upcoming job opportunities.
Review of Career Development Resources
Get ensured that all your job search and interview resources are ready.
Recruitment Activities & Interviews
Connect with our active pool of hiring employers to secure your digital job role.

Our Learners’ Testimonial​

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Frequently Asked ​ Questions

Our job placement assistance backed by more than 10 years of track record has helped an average of over 500 locals to transit to high-growth digital jobs each year, but we do not guarantee any job placement. We provide assistance that improves your chances of securing your desired digital job.

Some of our employers preferred younger candidates and we also have employers who preferred mature ones. These employers recognised that mature candidates would cherish employment opportunities more than the younger ones and be more responsible and reliable at work.

Exemption will be on a case-by-case basis but largely for learners who already have the same certifications residing within our programmes.

Our intakes vary throughout the year. Please register your interest with us to get the details for the latest upcoming intakes.

This will take place 1-year full time and and 1 year part-time, with the first year being intensive digital skilling taking place daily 9am to 6pm. From second year onwards, learners will attend a part-time study conducted 7pm to 9 pm, 2-3 sessions per week, accompanied with full-time real-world industry projects mentored by industry experts.

Hardware: Intel i5 or equivalent, 8 GB RAM, 500GB HDD. Operating System: Microsoft Windows 7. Application: Microsoft Office 2010, Google Chrome and Internet Explorer. Newer version of the above specifications is highly recommended.

Have any questions? Get in touch.
Talk to a Career Expert