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Bachelor-Digital-Business

Be a Digital Marketer
in 12 months and
graduate with
3 years of
working
experience

Why pursue a career as a Digital Marketer?

With over 2 billion active social media users in Asia-Pacific¹, it is no surprise that the digital advertising market in the region will grow by 13.25% annually with a total addressable market cap of $2.8 trillion by 2031². ​
 
The rising digital ad spending, growing Internet users, and the prevalence of digital media across the region have all contributed to the continuous high demand for Digital Markers, the marketing experts who can plan, execute, and analyse marketing campaigns from offline to online, effectively capturing the entire target audience base. ​

Be a Digital Marketer in 12 months and graduate with 3 years of working experience

Why pursue a career as an Digital Marketer?

With over 2 billion active social media users in Asia-Pacific¹, it is no surprise that the digital advertising market in the region will grow by 13.25% annually with a total addressable market cap of $2.8 trillion by 2031². ​
 
The rising digital ad spending, growing Internet users, and the prevalence of digital media across the region have all contributed to the continuous high demand for Digital Markers, the marketing experts who can plan, execute, and analyse marketing campaigns from offline to online, effectively capturing the entire target audience base. ​

Future-ready your career as a Digital Marketer to achieve growth in the digital economy

Pay & prospect of a Digital Marketer

Digital Marketing Executive

USD 550 – USD 740​

3-5 years

Digital Marketing Manager

USD 740 – USD 850​

8-10 years

Digital Marketing Head/Director

USD 900 – USD 1200​

Job scope of a Digital Marketer
A Digital Marketer is responsible for developing and executing marketing strategies and campaigns that leverage various online and offline channels to reach and engage target audiences. This could include social media, email marketing, content marketing, search engine optimization (SEO), and physical outreach events among many others. ​
 
This modern marketer can also create marketing automation from CRM systems, highly skilled in generative AI tools such as ChatGPT for content creation and well equipped with agile project management skills to plan and conduct scrum meetings to meet the projected leads target or any other marketing outcome. ​ ​​​

A 3 step integrated work-study journey with industry induction to kick off your career as a Digital Marketer with international bachelor’s degree credentials

Digital Skilling Bootcamp

8 months full-time skilling bootcamp to acquire knowledge & skills for industry induction

Industry Project

4 months of practical skills applications with industry expert monitoring

Apprenticeship while studying part time

36 months of apprenticeship with part-time study for an international Bachelor’s Degree

Personalized, work-integrated & outcome-based learning journey to enable you to perform from day one of your new career

CLaaS@Work is designed on a competency-based curriculum in alignment with Singapore’s skills framework for bridging digital skills gap to develop future ready talents with job specific knowledge, skills & abilities​.

We adopt 70:20:10 work-integrated learning with industry experts mentoring for live projects implementation to deliver tangible digital transformation outcome.​

We deliver blended learning involving self-paced e-learning, live flipped classes, and project mentoring for personalized learning journey deliver in the flow of work.
Your digital career conversion is a 1 + 3 pathway journey, beginning with a digital skilling boot camp, followed by a 3-year apprenticeship, and culminating in attaining your Bachelor’s in Digital Business. This prepares you for a high-growth, high-paying future.

Highly affordable learning with Income Sharing Scheme where you only pay USD 100/month until you start work as a paid apprenticeship

Monthly Earning Potential
Monthly Tuition Fees
Potential Return on Investment

Year 1

Self - funded

USD 100

USD 0

Year 2

USD 300​

USD 300​​

USD 0​

Year 3

USD 450

USD 300​

USD 150

Year 4

USD 600

USD 300​

USD 300​

Total

USD 16,200

USD 12,000

USD 4,200

*Terms and Conditions:

  1. Must achieve 90% attendance during bootcamp
  2. 6 months upfront tuition fees payable on registration
  3. Must commit to working full-time after bootcamp
  4. Must repay USD 2,400 for opting out of the program before completion

 

More than 80% of learners expected to earn more than their tuition fees for a debt-free degree before graduation

Earning Potential

Tuition Fee

Net Earning/ Fee Payable

High Performer

Up to USD 16,200

USD 12,000

USD 4,200

Average Performer

Up to USD 12,600

USD 12,000

USD 600

Non Performer

USD 0

USD 4,800

(USD 4,800)

*Terms and Conditions:

  1. High performers are learners who immediately starts working after completion of 12-month bootcamp
  2. Average performers are learners who are delayed up to 6-months in their work-readiness and requires skilling
  3. Non-performers are learners who are not able to get any work placements even after reskilling
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